The He'e Nalu Aloha Pier Festival is a special event celebrating the Pacific Islander culture with a full day of music, dancing, food, and authentic island vendros.  This FREE event for the community is designed to bring families from all over Southern California & locals to downtown to share in the Aloha spirit and soulful essence of Surf City, USA.  

In its third year of production, this event continues to increase its audience and repuation for being an amazing, memorable HB event.  We are anticipating an attendance of 8000+ people throughout the day.  

Your sponsorship is an opportunity to connect with this destination's vibrant and influential visitors and, importantly, help us continue to create memories for our community. 

Proceeds benefit the HB International Surfing Museum and Eddie Aikau Foundation.

Sponsorship Opportunites

He'e Nalu 2018 Sponsorship Info -Final (pdf)





Aloha. That’s how most conversations begin here. It’s also how many of them end. But “Aloha” doesn’t just mean hello and goodbye and love and welcome. It means more than a word can express. It’s a feeling. A way of life. “Aloha” is the idea that we are all connected to everyone and everything around us and that true joy is found in respecting this connection. And it’s in this aloha spirit that the Kona Brewing Company was founded back in 1994 by Cameron Healy and his son Spoon Khalsa. They combined their love of Hawaii and its pristine, natural beauty with their fondness for delicious, local brews, and lucky for us, their dream lives on more than 20 years later.

So try a few of them. And join us in our pursuit of aloha.




 Restaurant named for surfing legend serves Hawaiian seafood menu in a space with surfside views.  With epic waves breaking along eight and a half miles of sand, Huntington BaBeacepitomizes the California beach lifestyle. It was here that Duke Kahanamoku, the legendary Hawaiian swimmer and surfer, introduced surfing in 1925, and the sport’s popularity quickly spread along the California Coast leading to Huntington Beach earning its nickname as Surf City USA®. 

 Dukes is one of 13 much-loved dining dining destinatios of the TS Restaurant Group, whose philosophy is: To create timeless memories and lifelong friendships, with sunsets and Aloha.


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Across from the beach and one block north of Main Street in downtown Huntington Beach, 5th & PCH includes a bevy of retailers, eateries and the  Kimpton Shorebreak Hotel. This area of 5th Street adjacent to Pacific Coast Highway, (formerly known as The Strand), is a bit more “chill” than the center of Downtown making it an awesome complement to the bustle of Main Street.  5th & PCH fronts ocean and is the perfect spot for shopping, dining, playing, and staying. 5th & PCH offers safe, covered parking just steps away from the beach. Enter on 6th Street between PCH and Walnut.

Come Shop, Dine, Play & Stay with us.